Sensory Analysis Center
About Us
Descriptive Services
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The Sensory Analysis Center is an internationally recognized consulting, educational, and research center in the field of sensory analysis.

 

 

AS A CONSULTING CENTER:

Since 1983, The Sensory Analysis Center has provided confidential, effective solutions for more than 100 domestic and international companies. We have experience evaluating: foods, beverages, cosmetics, fabrics, packaging, paints, health care products, and fragrances using consumer testing and/or descriptive sensory analysis. Our highly trained descriptive panelists average more than 1,000 hours of project experience.

Our services include:

 

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  • product fingerprinting
  • quantitative descriptive analysis
  • product development testing
  • competitive product comparison
  • storage/shelf-life testing
  • quality control monitoring
  • independent verification of data
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  • recruiting consumers
  • consumer database
  • central location tests
  • home use tests
  • difference tests
  • preference tests
  • acceptance tests
  • product comparison tests
  • concept/category tests
  • sustained consumption tests
  • one-on-one interviews
  • focus groups

 

 
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  • project management
  • experimental design
  • data collection
  • statistical analysis
  • (simple, ANOVA, or multivariate)
  • result interpretation
  • report generation
  • legal claims consulting

 

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As a consulting center, our mission continues to be providing quality, timely information to our clients.

 

AS A RESEARCH FACILITY:

As a part of Kansas State University, one of the functions of The Sensory Analysis Center is academic research. As a research center we conduct investigations to further the scientific understanding in the field of sensory analysis and related sciences. While the primary focus of our research is in sensory analysis, we also conduct research in: food science, marketing, and psychology.

Recent research from members of The Sensory Analysis Center has been published in the following journals:

Journal of Sensory Studies
Journal of Food Science
Journal of the American Dietetic Association
Nutrition Research
Journal of Food Products Marketing
 

AS AN EDUCATIONAL INSTITUTION:

The Sensory Analysis Center at Kansas State University provides an unparalleled educational opportunity for individuals interested in obtaining a Masters or Doctorate in Sensory Analysis. While completing your degree you will:

  • take classes in: sensory analysis, consumer behavior, descriptive sensory analysis, statistics, marketing, and psychology

  • assist or teach classes in sensory analysis, food science, and/or nutrition

  • work on both consumer and descriptive sensory projects for some of the largest international companies

  • be eligible to obtain a 3 month to 1 year experience as an intern with a leading company

  • Previous students have had internships at companies such as: Coors, S.C. Johnson, Nestle, M&M Mars, Unilever, Nabisco, Avon, and PepsiCo.

Financial assistance is available for qualified students.

For additional information contact us at:

145A Justin Hall
Kansas State University
Manhattan, KS 66506
Phone: (785) 532-0166
Fax: (785) 532-0176

 

      or contact the Department of Human Nutrition:

213 Justin Hall, Kansas State University, Manhattan, KS 66506
Phone: (785) 532-5508
 

 

 


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